Shaping Brands
With Stories
That Matter
I lead creative, build content, and help brands tell sharper stories. Whether it’s strategy, photo, video, UX, or design, I connect the dots between big ideas and high-impact execution.
Crowd Cow | Creative Direction, UX, Production
RD Surfboards | Creative Direction & Production
Motion Campaigns | Direction & Cinematography
Email Design System | Creative Direction & Design
KitchenAid, Color of the Year | Creative Production
Discover Beaujolais | Creative Direction & Production
Welcome Booklet | Creative Direction & Brand
Japanese Craft Beer | Creative Direction & Production
KitchenAid, Mother's Day | Brand & Production
Voktail | Creative Direction & Production
Lime | Creative Production
Travel Series | Photography
Food & Drinks Series | Photography & Creative Direction
Product & Lifestyle Series | Photography & Creative Direction
Destination Chef'd | Creative Production & Art Direction
Soylent | Creative Direction & Production
Semifreddo Group | Creative Direction & Design
“Alex is a creative powerhouse who effortlessly blends creative leadership and a people-first approach.” - Vanda S.
“Alex is a creative powerhouse who effortlessly blends creative leadership and a people-first approach.” - Vanda S.
"Alex is not only a brilliant creative director but an excellent problem solver with a distinct and unique creative vision for his projects." - Katie M.
"Alex is not only a brilliant creative director but an excellent problem solver with a distinct and unique creative vision for his projects." - Katie M.
“Alex is an extremely talented creative that always easily adapted to meet client demands.” - Natalie E.
“Alex is an extremely talented creative that always easily adapted to meet client demands.” - Natalie E.
A background in photo and video production, UX/UI, design and branding - bringing ideas to life for agencies, in-house teams, and global brands.
Work spans industries from lifestyle to food & beverage, with a focus on creating meaningful connections between brands and audiences.
FEATURED WORK:
Crowd Cow
Holistic brand refresh, integrating modern design principles, UX/UI and in-house content production across site, web, print, email and social media to amplify the startup’s mission for food transparency and sustainability. This is an ongoing brand refresh representing a much larger body of work for a quickly growing start up that needed an overall brand refresh across the company.
Responsibilities: Creative Direction, UX/UI, Design, Video & Photo Production.
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Email Design System
Crowd Cow’s email marketing channel needed a scalable design solution to balance consistency with creativity. The goal? Build an intuitive design system that streamlined production, empowered cross-functional teams, and elevated the brand experience—all while saving time and resources.
Responsibilities: Creative Direction & Design
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Let’s Work Together!
Ready to elevate your brand's story? Reach out at