Shaping Brands
With Stories
That Matter
I lead creative, build content, &
help brands tell
sharper stories.
Email Design System | Creative Direction & Design
Crowd Cow | Creative Direction, UX, Production
RD Surfboards | Creative Direction & Production
Motion Campaigns | Direction & Cinematography
KitchenAid, Color of the Year | Creative Production
Regal Cinemas | Creative Direction & Production
Discover Beaujolais | Creative Direction & Production
Japanese Craft Beer | Creative Direction & Production
KitchenAid, Mother's Day | Brand & Production
Voktail | Creative Direction & Production
Lime | Creative Production
Travel Series | Photography
Food & Drinks Series | Photography & Creative Direction
Product & Lifestyle Series | Photography & Creative Direction
Soylent | Creative Direction & Production
A background in branding, photo & video production, UX/UI & design
Bringing ideas to life for agencies, in-house teams, and global brands. Work spans industries from lifestyle to food & beverage, with a focus on creating meaningful connections between brands and audiences.
FEATURED WORK:
Crowd Cow
Holistic brand refresh, integrating modern design principles, UX/UI and in-house content production across site, web, print, email and social media to amplify the startup’s mission for food transparency and sustainability. This is an ongoing brand refresh representing a much larger body of work for a quickly growing start up that needed an overall brand refresh across the company.
Responsibilities: Creative Direction, UX/UI, Design, Video & Photo Production.
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Email Design System
Crowd Cow’s email marketing channel needed a scalable design solution to balance consistency with creativity. The goal? Build an intuitive design system that streamlined production, empowered cross-functional teams, and elevated the brand experience—all while saving time and resources.
Responsibilities: Creative Direction & Design
View Project →
Vanda S.
“Alex is a creative powerhouse who effortlessly blends creative leadership and a people-first approach.”
Brennan C.
“Thanks to Alex, our brand didn’t just look better—it felt more compelling, refined, and unmistakably us”
Let’s Work Together!
Ready to elevate your brand's story? Reach out at